Brompton 2024 Campaign
Brompton 2024 Campaign
Video Campaign for Brompton Bicycles
Brompton 2024 Campaign
Brompton 2024 Campaign
Brompton 2024 Campaign
Camera Operators: Callum Cartwright and Sam Hackett
Editor & Colourist: Callum Cartwright
Head of Brand: Ross Hawkins
Senior Art Directors: Dimitri Hon and Christine Geiger
Producer: Rupert Radley
Copy Writer: Georgie Wood
The primary goal was to update consumers on the new product colors and highlight the flexibility, lifestyle and joy a Brompton brings you. Showcased in vibrant, lively London locations it helped to portray the different types of activities someone with a busy city life may get up. Whatever the day you face the Brompton will always be an aid to helping you around the city. Cut into multiple different edits to we kept a consistent soundtrack to edit the different colour ways to to ensure the omnichannel experience was smooth. The completed edits were deployed across various platforms, including all social media channels, the Brompton website, paid advertisements and in-store point-of-sale (POS) displays. Additionally, these assets were shared with Brompton's Dealer network so they could update their websites and socials.